Grays Privacy Policy

Data We Gather

Grays Car Hire collects various personal information types, including:

Your Information Usage

Your personal information is used for these purposes:

• Service Provision and Fulfillment Standards:
  • We handle the processing of your car rental bookings and agreements efficiently. This includes verifying your identity to confirm that you meet our rental criteria. We also facilitate the collection and return of vehicles, as well as manage payments, deposits, and any applicable charges related to your rental.
• Client Engagement (Contractual Obligations and Legitimate Interests):
  • We will send booking confirmations, updates, and essential rental details. Our team is here to answer your questions and offer support. You will be informed of any changes to our services or policies.
• Marketing Preferences and Consent Management:
  • We will send you promotional offers, newsletters, and service updates with your consent or based on legitimate interest. You can opt out anytime.
• Service Enhancement Through Legitimate Interest:
  • Evaluating website interactions to refine user experience and site performance. Researching to improve our vehicle selection and service offerings.
• Compliance with Legal Regulations:
  • Adhering to legal obligations, regulatory standards, and tax laws. Safeguarding against fraud and maintaining service integrity. Addressing disputes and upholding our terms of service.

Information Exchange

Sharing Your Information With:

• Partnering with Trusted Service Providers: We collaborate with third-party companies, including payment processors and IT support, to deliver our services. These partners are required to safeguard your data.

We do not share your personal information with third parties for marketing.

Data Protection

Grays prioritizes the security of your personal information by employing various technical and organizational safeguards. Our measures include encryption, controlled access, secure server environments, and routine security evaluations. While we strive to protect your data, it is important to recognize that no method of electronic transmission or storage can guarantee complete security.

Data Retention Policy

Grays retains your personal information only for the duration needed to achieve the purposes for which it was collected. This includes compliance with legal, accounting, or reporting obligations. The length of retention varies based on the type of information and the circumstances surrounding its processing.

Your Rights with Grays

Your rights under UK data protection law are as follows:

• Accessing Your Information: Obtain a copy of your personal information with us.

Contact us to exercise your rights.

Cookies and Data Tracking

Grays employs cookies and similar technologies to improve your browsing experience, assess site traffic, and tailor content to your preferences. You have the option to adjust your cookie settings directly within your browser to control your experience on our site.

Policy Changes

We will update this Privacy Policy as needed to align with our practices or legal obligations. Any changes will be reflected on this page, accompanied by a new "Last Updated" date. We recommend reviewing this policy frequently to stay informed about how we manage your privacy.

Contact Grays Support

For inquiries regarding our Privacy Policy or data practices, please reach out: